Product Quiz

Found under Settings → Product Quiz. Only visible when the form type is set to Product Recommendation.

Behavior

Setting	Description
Product Button Action	Controls where the product CTA sends users. `View Product Page` is best for considered purchases where customers want more detail. `Cart` adds the product directly and is useful for replenishment-style quizzes. `Checkout` skips straight to purchase and works best for single-product flows where friction hurts conversion.
Show Price Range	When a recommended product has multiple variants at different prices (e.g. sizes or subscription terms), this shows the min–max range instead of a single price. Turn off if all variants are priced the same or if you want to highlight a single starting price.
Push to Klaviyo Profile	Writes the recommended product IDs back to the Klaviyo profile so you can segment on quiz results or trigger flows (e.g. abandoned-quiz reminders, recommendation follow-ups). Required if you want to personalise downstream emails based on quiz outcomes.

Display

Product grid layout in Gmail (AMP). Apple Mail and the HTML fallback use their own fixed layouts.

Setting	Description
Desktop Columns	How recommendations are arranged on desktop Gmail. `1 Horizontal` gives each product the most space and works well for a hero recommendation. `2 columns` is the most common choice. `3 columns` fits more products above the fold but leaves less room for images and copy.
Mobile Columns	Mobile layout for Gmail. `1 Horizontal` stacks products vertically and tends to convert better on small screens. `2 columns` is more compact but can make images and CTAs feel cramped.

Endscreen

Maximum number of products shown after submission, set per channel. Lower limits keep the email lighter and faster to render; higher limits give customers more to choose from.

Setting	Description
Gmail	Cap for the AMP product grid. Gmail handles richer layouts well, so most setups use 3–6 here.
Apple Mail	Cap for the CSS-based display. Apple Mail clients vary in how much content they render cleanly — keep this lower (often 1–3) to avoid layout issues.
Fallback	Cap for the static HTML fallback shown in clients that don’t support AMP or advanced CSS. Keep this small (1–3) since the fallback is the least flexible layout.
Fallback Collection	The collection used when none of the pinned products match a submission — for example, if a customer’s answers don’t line up with any tagged product. Leave blank to show no recommendations rather than a generic set.